Category: Company News

Advantek Recognized by ASE for Carbon Verification Project

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Advantek Taiwan was recently honored with a Certificate of Appreciation from ASE Holdings during its 2024 Supplier Awards, recognizing participation in their Supply Chain Carbon Verification Project. ASE is one of the world’s largest providers of outsourced semiconductor assembly and test (OSAT) services and a leading electronic manufacturing services (EMS) provider.

Among hundreds of suppliers, Advantek was one of eight to receive this distinction. Jessica Wu, Vice President of Sales for Northeast Asia, accepted the certificate on Advantek’s behalf.

“We are proud to be the sole embossed carrier tape supplier recognized by ASE this year,” said Norton Kuo, Plant Director for Taiwan.

“The award highlights Advantek Taiwan’s successful verification by an accredited third party for ISO 14064 and ISO 14067 standards, along with strong performance in ASE’s audits.

Advantek has partnered with ASE for more than three decades, delivering a full range of carrier tape products and collaborative support in Value Analysis & Engineering. This long-standing relationship is built on quality, reliability, and shared sustainability goals.

Advantek Taiwan’s efforts drive sustainability forward while strengthening results-driven partnerships across the global semiconductor industry.

Commitment to Leadership Excellence

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Advantek’s ongoing Leadership Development Program reflects our ‘One Company, One Team’ belief – empowering locations to develop and strengthen capabilities within a global framework.

The most recent sessions in Taiwan and Shanghai reinforced key leadership principles and provided hands-on training to enhance management capabilities.

In Taiwan, a three-day course brought together supervisors, front-line leaders, and high-potential employees to sharpen essential leadership skills. The sessions emphasized teamwork, collaboration, and structured management, equipping participants with practical tools to navigate daily leadership challenges.

Interactive exercises encouraged reflection on how leadership extends beyond task delegation to guiding teams toward shared goals.

At Advantek Shanghai, a refresher course focused on strengthening leadership fundamentals for managers and HR professionals. A key exercise challenged participants to convey instructions without visual aids, underscoring the importance of clear communication in effective leadership.

The session highlighted three core leadership skills:

  • Clear Communication – Ensuring accuracy to prevent misunderstandings
  • Teamwork – Navigating time-sensitive, role-specific collaboration
  • Leadership Alignment – Providing direction and empowering team members

These programs are part of Advantek’s continuous investment in leadership development, ensuring that teams communicate, collaborate, and lead effectively to drive the company’s success.

Raising Environmental Awareness Among the Youth

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Helen Mangente, Advantek’s Global Compliance Director, recently spoke to STEM students at Sto. Tomas Senior High in Batangas, Philippines, sharing insights on environmental sustainability.

She covered an evolution of environmental challenges, from ozone depletion to managing greenhouse gasses and climate change. Frameworks like ISO 14001 and ISO 10064, as well as international protocols were highlighted – with a focus on effective monitoring, evaluation, and transparency being key factors to meaningful improvement.

The discussion gave students a deeper understanding of how businesses can balance social responsibility, environmental stewardship, and economic viability.

Advantek Recognized by ASE Holdings

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Advantek Taiwan was recently honored as the Best Supplier in the Carrier Tape category during ASE Holdings’ Annual Supplier Day in Taipei. ASE is one of the world’s largest providers of outsourced semiconductor manufacturing services in assembly and test (OSAT) and a leading provider of electronic manufacturing services (EMS).

Wim Goosens, Advantek CEO & President, accepted the award on behalf of the company.

Advantek has collaborated with ASE for over 30 years – providing a full range of carrier tape products, comprehensive support, and a partnership in Value Analysis & Engineering.

The recognition re-affirms the long-standing relationship and Advantek’s position as a leader in precision component packaging systems. As a best-in-class supplier for 2023, Advantek remains committed to excellence and shared goals with its partners. Carrying Tomorrow™

Advantek at SEMICON Southeast Asia 2024

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Advantek exhibited last week at SEMICON Southeast Asia in Kuala Lumpur – the largest gathering of the electronics supply chain in the region. Representatives from our locations in Penang, Singapore, and across Southeast Asia showcased Advantek’s carrier tape and reel capabilities.

This year’s show focused on the theme “Boosting Agility and Resiliency of the Global Electronics Supply Chain,” emphasizing the importance of building resilience to better withstand unpredictable disruptions to the semiconductor industry.

Our products, from embossed carrier tape to moisture barrier bags, play a crucial role in the supply chain and assembly processes of computers, mobile phones, LED lighting, medical components, smart appliances, automobiles, and more.

With facilities in North America, Europe, and Asia, Advantek possesses the operational flexibility to effectively navigate disruptions – providing continuity to customers worldwide.

Advantek Marks 20 Years of Manufacturing Excellence in China

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Advantek recently celebrated a significant milestone in our decades-long China presence – the 20th anniversary of manufacturing! This year’s annual event, held in Zhejiang Province, featured fun team-building activities, and culminated with long-time employees taking stage to cut a ceremonial cake.

Congratulations, Advantek Shanghai!

One Company, One Team: Year-End Events Highlight Global Team Spirit

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With an extensive global presence and strategically positioned regional hubs, Advantek’s year-end celebrations embodied our ‘glocal’ ethos. Nearly a year since the end of the global pandemic, the gatherings were a long-awaited opportunity to reconnect in person.

In Shanghai, the Lunar New Year Celebration doubled as the year-end event where longstanding employees were honored with service awards. Meanwhile, the Philippines hosted a Filipiniana-themed event with high attendance and recognition for top performers.

Advantek Taiwan also organized several gatherings where special awards were presented to recognize quality improvement projects undertaken by the team. Lastly, Advantek Malaysia maintained its tradition with an annual dinner in Penang, attended by employees from Malaysia and Singapore. The event featured a service award ceremony recognizing long-term dedication and special awards were given to standout employees.

Advantek continuously invests in initiatives enhancing employee well-being, professional development, and job satisfaction. We believe that recognizing talent and supporting individual growth creates collective success.

With over 45 years of experience and a comprehensive range of services, Advantek remains a leader in semiconductor transportation packaging media. Trusted by clients worldwide, we’ve protected over two trillion components. Explore our products and see how we are Carrying Tomorrow™ at www.advantek.com.

Developing Future Leaders

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Photos of the Leadership Development Program

Advantek, a leader in precision component delivery systems, continues to invest in the future through its Leadership Development Program. The most recent sessions took place in Malaysia and the Philippines during the first quarter of 2024.

The program highlighted core leadership principles, encouraged a Growth Mindset, and engrained a valuable feedback model for clear and constructive criticism. Participants praised the program for fostering camaraderie and aligning with Advantek’s core values. Here are what some had to say:

“The leadership training offered by Advantek is an excellent approach for leaders to enhance their talents, motivate their teams, and deliver results. Successful leaders can transform organizations.” — Yogendren Palanivelu, Malaysia

“My key takeaway is the importance of communication and how to employ different styles of leadership in various situations.” — Arvin Consignado, Philippines

The Leadership Development Program is ever-evolving. By providing tailored training and resources, it underscores Advantek’s dedication to the success of every employee.

Explore our products and see how we are Carrying Tomorrow™ at www.advantek.com.

Four Teams of Experts, One Powerful Goal

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Carrier Tape Logo

 

At Advantek, we believe in the power of excellent engineering. Earlier this year, the company established four new engineering teams of experts that strive to implement excellence in a strategic way.  

Advantek manufactures and delivers industry-leading carrier tape for customers across the world. From large mechanical devices to advanced micro-components, the company offers a variety of solutions that promise to carry and protect any device.

In order to produce high-precision tape, the company uses an array of manufacturing processes. Each process excels with its own unique set of capabilities. Yet, all are tailored to produce the most dependable designs and solutions available in the industry.

Recently, the company created and assigned four teams of experts to focus on their manufacturing processes. The goal? To excel in productivity and technology leadership. They work to utilize the company’s engineering resources and capabilities in the most effective way possible.

 

These team are called Centers of Excellence (CoE).  Teams of engineers make up each CoE and welcome the challenge and responsibility to advance manufacturing technologies. The teams focus on productivity, quality, and process advancements. Engineers are encouraged to be innovative and forward-thinking in developing new carrier tape solutions.

“The ideas that can result from CoE discussions can never be replaced by any other method”, says Todd Oliverius, Senior Mechanical Engineering Designer. “Working in a team can be inspiring, and fun, which leads to increased productivity and creativity around advancing our manufacturing processes and technologies.”

Together, the CoE’s collaborate to produce the most advanced technologies in the industry. They are responsible for overseeing and managing quality, dimensions, product and process designs, and materials related to each manufacturing process. In this way, every concern or question is always addressed by technology experts. Their efforts output industry-leading process capabilities.

“The CoEs are implementing new operational initiatives aimed at optimizing productivity, driving down costs, and improving quality,” says Tom Skrtic, V.P. of Engineering. “We’ve already seen many improvements implemented with more to follow. The teams are also focused on long-term goals within their area of expertise–adding equipment to the processes to make them more precise and robust. The teams are actively working on multiple ways to improve processes, materials, and technologies now and in the future.”

 

SEMICON Taiwan 2018 Recap

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SEMICON Taiwan Logo

Photo © SEMICON Taiwan

Since 1971, SEMICON Taiwan has committed to helping its members grow and learn more about their markets and industry challenges. Serving as a global industry association, SEMI supports the manufacturing supply chains for the microelectronics, display and photovoltaic industries. The association connects industry leaders and innovators with the purpose to drive smarter, faster, and more economical products each year.

In early September, Advantek exhibited alongside hundreds of other global members at SEMICON Taiwan 2018. This year’s conference focused on connecting, collaborating, and innovation. The event saw more than 36,000 visitors and displayed over 600 exhibitors.

Advantek’s booth saw new and long-time customers, all stopping by to meet with our Taiwan sales team. Many discussed new carrier tape solutions for their current and future packaging needs. Other discussions centered around precision fit for advanced semiconductors, WLFOP, chip scale packages, and bare die.

“We joined SEMICON over 20 years ago. Every year, we enjoy meeting with customers and experiencing everything the show has to offer,” says Jessica Wu, Taiwan Sales Manager.

SEMICON Taiwan 2018 proved to be another excellent event for Advantek to join forces with other industry leaders and connect with our dedicated customers from around the world.

For more information on SEMICON Taiwan, visit here.

SMT Hybrid Packaging Conference 2018 Recap

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SMT Hybrid Packaging Logo

Photo: © 2018 Mesago/Mathias Kutt

With more than 430 exhibitors, all presenting new innovations and solutions for microelectronic assemblies and systems, the SMT Hybrid Packaging Conference is one of the largest trade shows in the industry. From June 5 to June 7, global contributors in microelectronics gathered in Nuremburg, Germany to display their advanced products and technologies. Among those exhibitors was Advantek, a recognized leader in manufacturing precision component delivery systems.

This year’s SMT conference was a great platform for Advantek to display new products and solutions to customers from around the world. High precision developments and Advantek’s most recent design enhancements for complex tapes were a standout at the trade show, drawing new customers and downstream users.

Photo: Axel Held

SMT 2018 proved that the positive developments from last year’s conference are advancing, and the interest in precision component delivery systems continues to grow.

“The detailed discussions we had with customers and industry partners on a wide array of products and new innovations will continue to expand our role as the leading solutions provider throughout Europe.”  said Axel Held, Director Sales EMEA at Advantek.

Advantek Taiwan Gives Back to Families in Need

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Advantek Corporate Social Responsibility Logo

In today’s global economy, it’s becoming increasingly important for businesses to be present in the communities where they operate. In 2017, as part of Advantek Taiwan’s Corporate Social Responsibility program, the company committed to giving back to help drive social and environmental change.

Last summer, Advantek Taiwan decided to reach out into their surrounding communities in a meaningful way. The branch joined forces with United Way of Taiwan. United Way is a national Social Welfare Group. They work on building communities by engaging all who need help, especially families living in the countryside, that might be overlooked.

With the help of the organization, Advantek Taiwan reached out to approximately 40 families with children who could benefit from the help of United Way’s resources and assistance.

Depending on each family’s needs, Advantek Taiwan Human Resources prepared packages that contained daily necessities and supplies that Advantek staff personally delivered to each family. Due to summer vacation from school, most of the families were not able to look after their children during the day and could not afford childcare. United Way offered each family childcare and Advantek funded daily lunches for the children. As a final activity, Advantek volunteers took the children to the Taipei Children’s Amusement Park for a one-day outing–a very special treat for children from low-income families.

“The purpose of this project was to assist families materially and spiritually,” says Brenda Feng, Human Resources Manager for Advantek Taiwan. “We wanted to instill hope, increase confidence, and help the families remain positive in the face of major challenges. We wanted to share the principles of Advantek and help–from the outside and the inside, too.”

For more information, contact Josie Parker at josie.parker@advantek.com.

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